How to Build a Simple Skincare Routine That Actually Works

Start with the four essentials

A routine does not need ten steps. It needs four that you will actually do every day: a gentle cleanser, one active treatment, a moisturiser suited to your skin type, and a broad-spectrum SPF each morning.

Order matters

Apply products from thinnest to thickest. Water-based serums go on before oils and creams, otherwise the richer textures block absorption.

Introduce actives slowly

Retinol and vitamin C are powerful, but adding both at once is the fastest route to irritation. Add one new active, use it for two weeks, then reassess.

Protect the work you are doing

Sunscreen is the single highest-return step in any routine. Without it, the brightening and anti-ageing work of your serums is undone daily.